Trouble with Google Analytics tracking of third-party ad links

On January 17, 2014, Posted by PDC-admin , In Communication, By Business,Case Study,Featured Post,post,responsive , With No Comments

Google Analytics is widely accepted as an accurate and impartial source of web traffic. However, I have found that it fails to track many of the clicks from banner ads in email newsletters. I’m seeing instances of situation where only 5% of clicks are recorded in GA. At first I…