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Why Pratt Direct?
Effectiveness ... objective ... low-cost service delivery

Staff

We succeed only when you do

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Harold Pratt President

Harold is your primary contact. He has over 45 years of experience in marketing communications.

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Mary Pratt Creative Chief

Mary is creative director and copy chief.

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Outsourced Talent 'You name it'

World-wide network of freelance talent in programming, creative services and web development

Latest News


Online media grows in importance

All of my clients are focusing more attention and spending on digital media solutions. Even clients with older age constituents are finding digital channels to be contributing more to the success of their enterprises.

Not a fan of the new ‘blocks’ for webpage composition

Most of my wordpress sites became difficult to edit after updating to the lastest version. Whether I was using wp-bakery or other editing plugins, the page editing interface converting to a block or shortcode method of building/editing web pages. Fortunately, I found methods of restoring the easier to use old…

Trouble with Google Analytics tracking of third-party ad links

Google Analytics is widely accepted as an accurate and impartial source of web traffic. However, I have found that it fails to track many of the clicks from banner ads in email newsletters. I’m seeing instances of situation where only 5% of clicks are recorded in GA. At first I…